Audience & Personalization
Who each service and page is for — audience-targeted markup.
What is Audience & Personalization?
Audience structured data defines who you serve — the trades, customer types, and segments you target. Expressed with schema.org Audience and BusinessAudience, it helps Google and AI assistants match your business to the right customers and tailor how your offerings are presented to different searchers.
- schema.org spine types
- Audience, PeopleAudience, BusinessAudience
- Where it lives
- @id node (audience on service/page)
- On the site
- an @id node inside other pages
How hellojade fills it
On this very site, this category is filled by real nodes in hellojade's graph:
- BusinessAudienceHome-services companies
In the client demo
And here's how it's filled for Overhead Achievers, our reference roofer build:
- PeopleAudienceHomeowners
Book a time to see what we'd do for you.
Twenty minutes, no pitch deck. We'll pull up how you look to Google and to the AI assistants right now, and walk through what we would change first.
Rather look around first? Run the free audit or watch the demo.