Audience & Personalization
Who each service and page is for — audience-targeted markup.
What is Audience & Personalization?
Audience structured data defines who you serve — the trades, customer types, and segments you target. Expressed with schema.org Audience and BusinessAudience, it helps Google and AI assistants match your business to the right customers and tailor how your offerings are presented to different searchers.
- schema.org spine types
- Audience, PeopleAudience, BusinessAudience
- Where it lives
- @id node (audience on service/page)
- On the site
- an @id node inside other pages
How hellojade fills it
On this very site, this category is filled by real nodes in hellojade's graph:
- BusinessAudienceHome-services companies
In the client demo
And here's how it's filled for Overhead Achievers, our reference roofer build:
- PeopleAudienceHomeowners
See how findable you are — by Google and the agents.
Run a free AI-visibility audit and get a prioritized plan to be found, trusted, and booked — everywhere that matters.